And, that realization has led most folks to now agree that when it comes to social media, you’ve got to be willing to lose control over your message. But, the corollary to that is, you’ve also got to be willing to exert more control over how that message leaves your mouth to give it the best chance of being framed and shared in the way that fully expresses your intent…even if your preference is that it not be shared at all.

Is Social Media Killing Authenticity? – Love it when there’s a deep thought post that comes across my reader on a Saturday when I have (1) time to read and (2) mind to ponder. Spot on with Fields’ assessment on the openness and edited closed-ness of today’s media.

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